Enter your brand, product and offer and get 12 ready-to-shoot Meta (Facebook & Instagram feed) ad hooks for women's fashion — each with the spoken line for the first line of primary text and the first 3 seconds of video, on-screen text and a shot idea, plus primary text that fits 125 characters. Re-roll for fresh angles. Free and private.
Primary text: If a full wardrobe and nothing to wear keeps happening to you, watch this. Free shipping this week 👉 Shop now 109/125
Headline: The wrap dress that just works 30/40
Shot: Show the frustration for 2 seconds, then hard-cut to the wrap dress in use.
Primary text: YourBrand just made every other wrap dress look outdated. Free shipping this week 👉 Shop now 92/125
Headline: Meet your new favourite wrap dress 34/40
Shot: Creator looks straight into the lens and holds up the wrap dress.
Primary text: POV: you're busy women who want effortless outfits and this wrap dress actually gets you. Free shipping this week 👉 Shop now 124/125
Headline: Join the YourBrand crew 23/40
Shot: First-person angle: unboxing and wearing the wrap dress.
Primary text: Our best-selling dress this season — here's why. It goes from desk to dinner in one piece. Free shipping this week 👉 Shop now 125/125
Headline: Our best-selling dress this season 34/40
Shot: Screen-record scrolling real 5-star reviews, then cut to the product.
Primary text: Cheap wrap dress vs this one — after 30 washes. It goes from desk to dinner in one piece. Free shipping this week 👉 Shop now 124/125
Headline: Built better than the rest 26/40
Shot: Side-by-side test with labels: stretch, wash or wear test.
Primary text: I wish I knew this before buying another wrap dress. Free shipping this week 👉 Shop now 87/125
Headline: The wrap dress secret 21/40
Shot: Tease the final look, then rewind to the start.
Primary text: Luxury look, $59 price tag. It goes from desk to dinner in one piece. Free shipping this week 👉 Shop now 104/125
Headline: Luxury for less 15/40
Shot: Reveal the price tag with a beat drop.
Primary text: My YourBrand haul just arrived 📦 It goes from desk to dinner in one piece. Free shipping this week 👉 Shop now 109/125
Headline: Packed with care, made to last 30/40
Shot: Top-down unboxing with crisp packaging sounds, then a try-on.
Primary text: Watch this outfit go from basic to wow. It goes from desk to dinner in one piece. Free shipping this week 👉 Shop now 116/125
Headline: From basic to brilliant 23/40
Shot: Hard-cut transition on a clap or snap from the old look to the wrap dress.
Primary text: Restocked: the wrap dress you missed last time. It goes from desk to dinner in one piece. Free shipping this week 👉 Shop now 124/125
Headline: New drop — shop now 19/40
Shot: Quick-cut the full colour range on a clothing rail.
Primary text: 3 reasons busy women who want effortless outfits love this wrap dress. Free shipping this week 👉 Shop now 105/125
Headline: Style it your way 17/40
Shot: Flat-lay first, then a try-on for each number.
Primary text: Is this the best wrap dress for busy women who want effortless outfits? Free shipping this week 👉 Shop now 106/125
Headline: Made for busy women who want… 29/40
Shot: Ask the question to camera, then show the wrap dress from every angle.
On Meta (Facebook & Instagram feed), viewers decide whether to keep watching in the first line of primary text and the first 3 seconds of video. A strong hook names a problem, makes a claim or opens a curiosity gap before the viewer can scroll — then the product proves it.
Only use claims, reviews, prices and scarcity you can prove — Meta and TikTok reject ads with misleading or unsubstantiated claims. Avoid before/after claims for health or body results, don't imply personal attributes (“Are you overweight?”), and keep prices and offers accurate on the landing page.
| Platform | Hook window | Text limit | Aspect ratio |
|---|---|---|---|
| TikTok | the first 1–2 seconds | Ad text 100 | 9:16 |
| Meta (Facebook & Instagram feed) | the first line of primary text and the first 3 seconds of video | Primary text 125 · Headline 40 | 4:5 |
| Instagram Reels | the first 2 seconds | Caption 125 | 9:16 |
| YouTube Shorts | the first 2 seconds | Headline 40 | 9:16 |
