Enter your brand, product and offer and get 12 ready-to-shoot Meta (Facebook & Instagram feed) ad hooks for loungewear — each with the spoken line for the first line of primary text and the first 3 seconds of video, on-screen text and a shot idea, plus primary text that fits 125 characters. Re-roll for fresh angles. Free and private.
Primary text: If choosing between comfy and presentable keeps happening to you, watch this. Free shipping over $100 👉 Shop now 112/125
Headline: The matching lounge set that just works 39/40
Shot: Split screen: the problem on the left, the matching lounge set on the right.
Primary text: I'm calling it: this is the matching lounge set of the year. Free shipping over $100 👉 Shop now 95/125
Headline: Meet your new favourite matching… 33/40
Shot: Creator looks straight into the lens and holds up the matching lounge set.
Primary text: POV: your friends keep asking where your matching lounge set is from. Free shipping over $100 👉 Shop now 104/125
Headline: Your new go-to matching lounge set 34/40
Shot: Friends reacting — "wait, where is that from?!"
Primary text: Why is everyone buying this matching lounge set? Let me show you. Free shipping over $100 👉 Shop now 100/125
Headline: See why customers love it 25/40
Shot: Screen-record scrolling real 5-star reviews, then cut to the product.
Primary text: Your usual matching lounge set vs YourBrand: let's compare. Free shipping over $100 👉 Shop now 94/125
Headline: See the difference 18/40
Shot: Side-by-side test with labels: stretch, wash or wear test.
Primary text: I wish I knew this before buying another matching lounge set. Free shipping over $100 👉 Shop now 96/125
Headline: You'll want to see this 23/40
Shot: Tease the final look, then rewind to the start.
Primary text: Stop overpaying for a matching lounge set — this one is $75. Free shipping over $100 👉 Shop now 95/125
Headline: The premium look for $75 24/40
Shot: Show the premium details up close, then pop the price on screen.
Primary text: My YourBrand haul just arrived 📦 Free shipping over $100 👉 Shop now 67/125
Headline: Packed with care, made to last 30/40
Shot: Open the parcel, show the packaging, then a mirror fit check.
Primary text: Before YourBrand vs after YourBrand. Free shipping over $100 👉 Shop now 71/125
Headline: The upgrade you deserve 23/40
Shot: Cover the lens with your hand, then reveal the new look.
Primary text: New drop: the matching lounge set in fresh colours. Free shipping over $100 👉 Shop now 86/125
Headline: Free shipping over $100 23/40
Shot: Countdown graphic over a fast product montage.
Primary text: 3 reasons people who work from home love this matching lounge set. Free shipping over $100 👉 Shop now 101/125
Headline: Style it your way 17/40
Shot: Flat-lay first, then a try-on for each number.
Primary text: Is this the best matching lounge set for people who work from home? Free shipping over $100 👉 Shop now 102/125
Headline: The answer is yes. 18/40
Shot: Ask the question to camera, then show the matching lounge set from every angle.
On Meta (Facebook & Instagram feed), viewers decide whether to keep watching in the first line of primary text and the first 3 seconds of video. A strong hook names a problem, makes a claim or opens a curiosity gap before the viewer can scroll — then the product proves it.
Only use claims, reviews, prices and scarcity you can prove — Meta and TikTok reject ads with misleading or unsubstantiated claims. Avoid before/after claims for health or body results, don't imply personal attributes (“Are you overweight?”), and keep prices and offers accurate on the landing page.
| Platform | Hook window | Text limit | Aspect ratio |
|---|---|---|---|
| TikTok | the first 1–2 seconds | Ad text 100 | 9:16 |
| Meta (Facebook & Instagram feed) | the first line of primary text and the first 3 seconds of video | Primary text 125 · Headline 40 | 4:5 |
| Instagram Reels | the first 2 seconds | Caption 125 | 9:16 |
| YouTube Shorts | the first 2 seconds | Headline 40 | 9:16 |
