Enter your brand, product and offer and get 12 ready-to-shoot TikTok ad hooks — each with the spoken line for the first 1–2 seconds, on-screen text and a shot idea, plus ad text that fits 100 characters. Re-roll for fresh angles. Free and private.
Hook: If hoodies that shrink and lose their shape keeps happening to you, watch this.
On-screen: The fix for hoodies that shrink and lose their shape
Shot: Show the frustration for 2 seconds, then hard-cut to the oversized hoodie in use.
Ad text: If hoodies that shrink and lose their shape keeps happening to you, watch this. Shop now 👉 90/100
Hook: YourBrand just made every other oversized hoodie look outdated.
On-screen: Best oversized hoodie? You decide.
Shot: Creator looks straight into the lens and holds up the oversized hoodie.
Ad text: YourBrand just made every other oversized hoodie look outdated. 20% off your first order 👉 Shop now 99/100
Hook: POV: you finally found a oversized hoodie that keeps its heavyweight drape wash after wash.
On-screen: POV: it actually keeps its heavyweight drape wash after wash
Shot: First-person angle: unboxing and wearing the oversized hoodie.
Ad text: POV: you finally found a oversized hoodie that keeps its heavyweight drape wash after wash. 91/100
Hook: Rated 4.8★ by 2,000+ customers — here's why.
On-screen: Rated 4.8★ by 2,000+ customers
Shot: Screen-record scrolling real 5-star reviews, then cut to the product.
Ad text: Rated 4.8★ by 2,000+ customers — here's why. 20% off your first order 👉 Shop now 80/100
Hook: Cheap oversized hoodie vs this one — after 30 washes.
On-screen: Them vs us 👀
Shot: Hold both up to the camera, then reveal the difference in close-up.
Ad text: Cheap oversized hoodie vs this one — after 30 washes. 20% off your first order 👉 Shop now 89/100
Hook: Nobody talks about this oversized hoodie trick.
On-screen: Wait for it…
Shot: Tease the final look, then rewind to the start.
Ad text: Nobody talks about this oversized hoodie trick. 20% off your first order 👉 Shop now 83/100
Hook: Luxury look, $49 price tag.
On-screen: Only $49 🤯
Shot: Show the premium details up close, then pop the price on screen.
Ad text: Luxury look, $49 price tag. 20% off your first order 👉 Shop now 63/100
Hook: Let's see if this oversized hoodie is as good as the ads say.
On-screen: Honest first impressions
Shot: Top-down unboxing with crisp packaging sounds, then a try-on.
Ad text: Let's see if this oversized hoodie is as good as the ads say. 20% off your first order 👉 Shop now 97/100
Hook: Before YourBrand vs after YourBrand.
On-screen: Before ➡️ After
Shot: Cover the lens with your hand, then reveal the new look.
Ad text: Before YourBrand vs after YourBrand. 20% off your first order 👉 Shop now 72/100
Hook: Restocked: the oversized hoodie you missed last time.
On-screen: 20% off your first order
Shot: Countdown graphic over a fast product montage.
Ad text: Restocked: the oversized hoodie you missed last time. 20% off your first order 👉 Shop now 89/100
Hook: The only oversized hoodie you need this season — here's why.
On-screen: 3 ways to style it
Shot: Numbered quick cuts — one look per beat.
Ad text: The only oversized hoodie you need this season — here's why. 20% off your first order 👉 Shop now 96/100
Hook: Would you wear this oversized hoodie? Be honest.
On-screen: Would you wear it?
Shot: Ask the question to camera, then show the oversized hoodie from every angle.
Ad text: Would you wear this oversized hoodie? Be honest. 20% off your first order 👉 Shop now 84/100
On TikTok, viewers decide whether to keep watching in the first 1–2 seconds. A strong hook names a problem, makes a claim or opens a curiosity gap before the viewer can scroll — then the product proves it.
Only use claims, reviews, prices and scarcity you can prove — Meta and TikTok reject ads with misleading or unsubstantiated claims. Avoid before/after claims for health or body results, don't imply personal attributes (“Are you overweight?”), and keep prices and offers accurate on the landing page.
| Platform | Hook window | Text limit | Aspect ratio |
|---|---|---|---|
| TikTok | the first 1–2 seconds | Ad text 100 | 9:16 |
| Meta (Facebook & Instagram feed) | the first line of primary text and the first 3 seconds of video | Primary text 125 · Headline 40 | 4:5 |
| Instagram Reels | the first 2 seconds | Caption 125 | 9:16 |
| YouTube Shorts | the first 2 seconds | Headline 40 | 9:16 |
